The Rhetorical Success Of Food Inc. - 1539 Words

The Rhetorical Success of Food Inc. The act of consuming food is one of the most intimate parts of the human experience. Humans eat for sustenance and pleasure, for better or for worse. The necessity of food is one of the unavoidable, unchangeable facts of life. Everyone eats; therefore no one is immune or exempt from the consequences of prioritizing cheapness and convenience over nutritional value and environmental impact. The 2008 documentary film, Food Inc., argues that in the last half century, the food industry has become increasingly corrupt and toxic. This industrial behemoth is underhandedly subsidized by the government and supported by largely ignorant, apathetic, and captive consumers. This culinary crisis, perpetuated and concealed by agribusiness monopolies, affects everyone. Specifically targeting average, supermarket frequenting, middle class, American consumers, this documentary scrutinizes corporate farming and concludes that the products of such an unwholesome process are undeniably unhealthy, and co nsuming them is not only harmful but also unethical. Filmmaker Robert Kenner contends that the methods currently in practice are dishonest, environmentally hazardous, and abusive to both animals and employees. The film effectively and engagingly utilizes the rhetorical strategies of pathos, logos, and ethos in the form of personal testimonies, manipulated cinematic effects such as lighting and music, and disturbing visuals to educate, disillusion, and galvanizeShow MoreRelatedRhetorical Logos Of Steve Jobs1051 Words   |  5 Pagesproducts to its millions of customers, that such a company could rise from a man who had dropped out of college, man who had nothing, no money, no food, no shelter, who spent his early years of adulthood in his parent’s garage finding love, a love for doing something thrill-seeking in life. Steve Jobs, is this man, who is now the founder of Apple Inc. and has a net worth of 10.2 billion dollars. Steve Jobs gave a speech at Stanford University on June 12, 2005, providing insight and reassurance toRead MoreEssay on Documentary: Hungry For Change1695 Words   |  7 Pagesimplications of eating a modern diet. Using pathos, facts and figures, and association, Hungry for Change delivers a meritorious performance that engages viewers and leaves them questioning their own diet and lifestyle choices. The film’s use of rhetorical and advertising strategies and its ability to captivate viewers make this an effective, life changing documentary. As obesity and medical problems due to diet become a larger issue within society, it is imperative to educate humans on the importanceRead MoreThe American And French Revolutions1517 Words   |  7 Pagesoccurred around the same time- the 18th Century, the American Revolution began on the 4th of July when Thomas Jefferson wrote the Declaration of Independence (Dr. Taylor). The French Revolution then follows in 1789, provoked by â€Å"...a greater demand for food and consumer goods† and â€Å" the social structure of the West† (Encyclopedia Britannica). Although they ended with different results, France later reverted from a republic back to a dictatorship when Napoleon rose to power (Acemoglu, Cantoni, JohnsonRead MoreMarketing Strategy Of Clorox Green1944 Words   |  8 Pagesas the credibility of the EPA and NPA, Clorox Green Works’ market penetration and credibility soared. Clorox was able to create an affordable product with a focus on greener living. Th ere is potential to move green cleaning products beyond Whole Foods and Trader Joe’s and into the wider world of Target and Wal-Mart. Green Works is the first major consumer products firm to launch a natural line at a reasonable price. What attitude change strategies is Clorox using to persuade consumers to buyRead MoreRhetorical analysis of Strip Club Owners Essay2135 Words   |  9 Pagesï » ¿Michael Reich Clint Buffington WRD 111 2/29/2012 Rhetorical analysis of Strip Club Owners This country was founded on the ideals of freedom and those freedoms were somewhat clearly defined the day the US Constitution was drafted. That being said, people and judges in every state of the union have a different interpretation of what these freedoms are. This is the case for the strip club owners in the state of Kentucky, although they are not the only state to be under fire from the city governmentsRead MoreTextual Analysis of Writing Guides3516 Words   |  15 Pagesloathed and dreaded by our hero. Where once the teaching of composition was left primarily to English teachers, there are now other sources—namely reference guides on writing—that claim to have the formula for success. There are a number of publishers who have capitalized on employing rhetorical strategies of sarcasm and humor to gain a larger share of the reference guide market. In this paper I will examine a few of these writing guides—specifically: Barron’s Painless Writing, The Complete Idiot’sRead MoreEssay on Silent Spring - Rachel Carson30092 Words   |  121 PagesCarson Online Information For the online version of BookRags Silent Spring Premium Study Guide, including complete copyright information, please visit: http://www.bookrags.com/studyguide-silentspring/ Copyright Information  ©2000-2007 BookRags, Inc. ALL RIGHTS RESERVED. The following sections of this BookRags Premium Study Guide is offprint from Gales For Students Series: Presenting Analysis, Context, and Criticism on Commonly Studied Works: Introduction, Author Biography, Plot Summary, CharactersRead MoreIndra4189 Words   |  17 Pages|Indra Nooyi: | |A Leader and a Woman of Substance | |CEO Rhetorical Analysis | |EXPO E34 | |HES, Fall 2010 | |Prof. Julie Anne McNary | Read MoreBusiness Ethics6288 Words   |  26 Pagespsychological well-being, and explores the fast food industry s corporate influence, including how it encourages poor nutrition for its own profit. The reason for Spurlock s investigation was the increasing spread of obesity throughout U.S. society, which the Surgeon General has declared epidemic, and the corresponding lawsuit brought against McDonald s on behalf of two overweight girls, who, it was alleged, became obese as a result of eating McDonald s food [Pelman v. McDonald s Corp., 237 F. SuppRead MoreBlack Panther Party3043 Words   |  13 Pageschange. Based on Huey P. Newtons sharp social analysis he formed an inclusive Party that united African Americans in a collective effort demonstrating a power that they didnt know existed within them. In addition, Hueys ability to support his rhetorical statements with examples let him stand out among the other leaders of the Black Power Movement. The Panthers engaged young people who had given up society that they could make a difference and stop the daily brutality of police, which haunted many

Arnolfini’s Marriage Essay - 527 Words

Arnolfini’s Marriage Jan van Eyck was â€Å"one of the greatest and most influential Flemish painters of altarpieces and portraits of the 1400s† (Hayes). van Eycks paintings often include objects with hidden symbolic meaning. There are several different interpretations of the symbolic meaning concerning his portrait of Giovanni Arnolfini and his second bride often referred to as â€Å"The Arnolfini Marriage†. Marriage is a sacred union between man and woman. A wedding is one of the most important events in a woman’s life. Often a wedding occurs in the present of the wedding party, family members and friends. During the 1400’s a wedding ceremony was performed in the privacy of the home. van Eyck was hired to paint a portrait of this marriage†¦show more content†¦Arnolfini and his bride are not wearing any shoes. This symbolizes the floor is considered holy ground or the sanctity of marriage (Pioch). Some art historians claim the shoes do not have a symbolic meaning. Do g were considered a symbol of devotion and love so often they were included in portraits of a married couple. van Eyck painted the mirror as a reflection of the witnesses present for the wedding. Which includes â€Å"van Eyck’s own tiny self-portrait† (Pioch). His signature on the painting reads â€Å"Jan van Eyck was present†, this has been interpreted by some historians as an indication that he served as a witness† (Pioch). If the â€Å"Arnolfini’s Marriage† had taken place during the 1900’s it would have been very easy for an artist to include every single detail of the wedding. Because the wedding took place during the 1400’s, all we can do is assume or use our best judgment to interpret the true meaning of each symbol in the portrait. We can all at least agree van Eyck was the artist that painted this portrait. Then again some historians say his brother Hubert was the artist. (Kren) Works Cited Gibaldi, Joseph. MLA Handbook for Writers of Research Papers. New York: Mod. Lang. Assn., 1999. Hayes, Rae-Anne and Klein, Amy. â€Å"Arnolfini Portrait Also Known As The Arnolfini Marriage† 13 May 2002. Kren, Emil, and Marx, Daniel. Portrait of Giovanni Arnolfini and his Wife† Web Gallery of Art 13 May 2002.Show MoreRelatedArnolfini Marriage by Jan Van Eyck976 Words   |  4 Pagesâ€Å"Arnolfini Marriage† is a very famous painting by Jan Van Eyck painted in the early 15th century, which is in the National Gallery in London. According to the Catalogue of the National Gallery, the painting is just a portrait of the couple Arnolfini that is showing their marriage. Waldemar Januszczak, an author and presenter, believes that this portrait was wrongly named and it should have been called â€Å"the Arnolfini Pregnancy†. Januszczak believes that Mrs. Arnolfini is pregnant and she is dead atRead MoreSymbolism and Multiple Meanings in Jan Van Eycks Wedding Portrait1903 Words   |  8 Pagesthis painting was an official wedding document. Marriages of wealth y people were almost always social events. One of the reasons that you could see this as a legal document is because Jan is so accurate. Jan painted this wedding scene in the 14th century and in the 15th century this painting would not stand in court. Even if it was a contract it would take place at home and without a priest. The Catholic Church discouraged this type of marriage but it wasnt always denied. In the latter middleRead MoreAnalysis of the Opening Theme of Desperate Housewives5479 Words   |  22 Pagesmiddle-class American suburbs, where, since it is made clear on the basis of the events, life is not as harmonious as it seems at the first glimpse. Following the everyday life of the four desperate housewives, topics like success and failure, marriage and family values, revenge, jealousy and of course friendship and neighbourhood are depicted. Moreover, each season reveals a mysterious and often terrible secret like for example murder that, throughout the storyline, could not be hidden under the

Farewell to Arms Free Essays

People often find meaning in their lives by devoting themselves to a certain passion or conviction. In Ernest Hemingway’s A Farewell to Arms, individuals struggle to find meaning and order in an otherwise chaotic and war-torn world. We will write a custom essay sample on Farewell to Arms or any similar topic only for you Order Now For example, Frederic Henry, who has little sense of direction or purpose from his demoralization from war, seems to find solace in love, which serves as the conviction Frederic needs to obtain peace and stability. Although his attempts to find order fail and lead to great suffering for him, Frederic ends up maturing greatly, with a better understanding of life. Hemingway uses Frederic’s conflict between his duty as a soldier and his love for Catherine to demonstrate that maturity and true solace come from following a conviction and gracefully accepting the hardships that may follow. Frederic begins the war as a naive and detached young man seeking for a purpose in life to guide him through life’s troubles. He lacks the conviction needed for him to direct his decisions and live a meaningful life; he thus tries to find structure by enrolling in the war. However, since he is an American with little connection to Italy, Frederic does not have a viable reason to feel committed to the Italian army, evident when he says: â€Å"Well, I knew I would not be killed. Not in this war. It did not have anything to do with me† (37). Even the promise of honor and the duties of patriotism mean little to Henry. Frederic voices his opinion of the irrationality of the war rhetoric by saying: â€Å"I had seen nothing sacred, and the things that were glorious had no glory and the sacrifices were like the stockyards at Chicago if nothing was done with the meat except to bury it† (185). Despite the romanticized ideals about the war, Frederic feels that countless people were dying, not in dignity but in futility, and were rewarded with a disregard that is comparable to animals getting slaughtered in stockyards only to be buried right after. Frederic is unwilling to sacrifice for the war, as he feels neither an attachment to the Italian army’s cause nor an interest in the patriotic war rhetoric. Frederic slowly restores the passionate and expressive side of him that was lost from the war; his love for Catherine outweighs his loyalty to the army, enabling him to flee the war and find peace. As he talks with Frederic about the void in their lives of religion, Count Greffi states: â€Å"you are in love. Do not forget that is a religious feeling† (237). True to the Count’s remark, both Frederic and Catherine treat their love with a religious devotion. As a result, Frederic develops a sense of meaning and purpose by isolating himself with Catherine, away from the chaotic and corrupt world around them. He finally finds peace when he separates himself from his chaotic surroundings to follow his desire: â€Å"I was going to forget the war. I had made a separate peace† (243). His newfound sense of purpose is strong enough that Frederic can bring himself to ignore the potential risks of abandoning his military obligation in favor of following his passion. Frederic suffers through great heartbreak by following his desires rather than his moral duty, but through these experiences, he obtains wisdom and an acceptance of life’s tragedies. After Catherine’s tragic death, he acknowledges that â€Å"I haven’t any life at all anymore† (300). Fredric realizes too late that Catherine was mistakenly the only source of order and strength in his life and is truly devastated as a result. But, as he says when talking to the priest about peasants fighting in the Italian army: â€Å"They were beaten to start with. They were beaten when they took them from their farms and put them in the army. That is why the peasant has wisdom, because he is defeated from the start. Put him in power and see how wise he is† (179). Frederic himself believes that enduring hardships leads to a greater wisdom and understanding of the world. As if predicting the tragic end of his relationship, Frederic says: â€Å"If people bring so much courage to this world the world has to kill them to break them, so of course it kills them. The world breaks every one and afterward many are strong at the broken places† (249). Frederic, through his own suffering, is forced to understand that peace and stability must come from within himself, not from external means such as people or institutions, for the world is cruel and unpredictable. Because of the suffering that ensued from following his conviction, Frederic is able to obtain a wisdom that would be unattainable had he not done so. The love Frederic feels for Catherine outweighs the moral obligation he feels to the Italian army and gives him something to live for. Though he initially suffers from his growing pains, at the end of the story, he is noticeably more mature and accepting of his hardships. Ultimately, Frederic’s love and his military obligation, two of his many solaces to the chaos during the war, serve merely as stepping stones in his search for true meaning in life. How to cite Farewell to Arms, Essay examples

Clinical Psychology and Gerontology Activities

Question: Discuss about the Clinical Psychology and Gerontology Activities. Answer: Introduction: Definition of terms: Memory is the practice in which information or knowledge is recorded, stored and recalled. For this processing of information or knowledge in memory, hippocampus, amygdala, striatum, and mammillary bodies of the brain areas are involved. Prospective memory is defined as the type of memory which is going to be delayed to take action in the future and performed on the advent of the most suitable condition for this particular task. Types of prospective memory: event based, time-based and activity based. In the event based prospective memory, exterior signal activates the related memory of the previously created plan. In time based prospective memory, individual aims to execute a task at a definite time or after lapsed time. In activity based prospective task, individuals objective is to perform the task after completion of certain additional task. Out of these three types of prospective memory, the activity-based memory is most important memory in our daily activiti es and in reality, this activity-based memory is least studied (Brewer et al, 2011). Literature review: Kvavilashvili and Ellis (1996), demonstrated the relationship between the activity based and event based memory tasks. They illustrated that, completion of the particular task itself might function as an environmental retrieval signal (event based task) for the activity based task. On the contrary, they made a point that, this completion of one task is less prominent event based signal a compared to the actual environmental interruption. In the past, time and event based prospective memory task has been compared and the relation has been established. In a few of the studies, it has been observed that, event based performance is better than the time based performance for the retrieval process in memory (Einstein McDaniel, 1990; Sellen et al. 1997; Kidder, Park, Hertzog, Morrell, 1997). In event based tasks, some compulsory intermission is placed in the ongoing activities; however these intermissions are not preplanned. Length of these intermissions doesnt affect t he outcome, however reminders for these intermissions, impressively improve the outcome of the task. The outcome of the ongoing activity, gives the person to plan the future activity. Earlier few studies had demonstrated different parameters in the prospective memory studies, like essential processes, significant variables and psychological phenomenon (Einstein McDaniel, 1990; Kliegel,Mackinlay, Jager, 2008; Smith, 2003). In a few studies, spontaneous retrieval of cues (event based task) in the prospective memory task was demonstrated (Einstein McDaniel, 2005; Guynn, 2003; Marsh, Hancock Hicks, 2002; McDaniel Einstein, 2000). Theory: Two theories like preparatory attentional memory processes (PAM) theory and the multiprocess model were established to understand the mechanisms and methods of prospective memory (Smith, 2003; McDaniel Einstein, 2000). PAM theory is specifically based on the memory of targeted or desired task, whereas multiprocess model theory is based on the multiple processes. PAM theory consists of two components viz. first is monitoring process which is related to intention maintenance and second is the utilization of retrospective memory process which distinguish between desired and undesired purpose. In multiporcess theory, prospective memory doesnt solely depends on active monitoring, but memory retrieval occurs spontaneously based on the prominent feature of cue, relationship between cue and target. Research question and justification of the question: Question put forward for the research is: What would be the relationship between perspective memory and event based memory task? Prospective memory is considered as the memory of the upcoming action, also plays important part in routine actions. These activities as a result of the prospective memory, can be simple activities or complex activities. As mentioned earlier, in event based tasks, environmental signal is used as a prompt of the intended activity. For performing future actions in the form of prospective memory, some external signal is required. This external or environmental indication for the implementation of the prospective memory can be assessed by the event based memory tasks. In this scenario, it is necessary to evaluate the relationship between the prospective memory and event based memory task. Hypothesis: As mentioned in the literature review, event based performance is better than the time based performance for the retrieval process in memory (Einstein McDaniel, 1990; Sellen et al. 1997; Kidder, Park, Hertzog, Morrell, 1997). Hence, it has been hypothesized that there can be a parallel relationship between the prospective memory and the event based memory task. Method: Participants: 78 undergraduate psychology students from ACAP (53 female) volunteered to participate in the research experiment (M = 30.39, SD = 9.44 years). All participants were anonymous and consent was implied via submission of the data response sheet. Materials: An Einstein-McDaniel paradigm exercise (Marsh et al., 2002) was administered in tasks 1 and 3 of the experiment, whereby 60 words were presented to participants at a rate of one word every two seconds. Visual stimuli were presented either via a projector screen in the laboratory classroom, or computer monitor. A word memory distractor task was presented between tasks 1 and 3. Participants used paper-based reporting sheets to record their responses to each of the three tasks. For the third task, participants were required to record either the pleasantness of a particular word on a scale of 1 (very unpleasant) to 5 (very pleasant), or record the number of syllables. Data was analysed using SPSS v.21 (2012). A t-test was employed for analysis. Procedure: Students were invited to participate in a prospective memory study comprising 3 tasks. In the first task 60 trials were presented as a continuing task with a single word offered on each trial. The 60 words were presented on-screen to participants. Each word was presented for two seconds. Participants were instructed to make the same single judgment on all trials and manually record a yes-no answer of whether the word represented something living or not on a response sheet. Four prospective cues were embedded in the continuing task at trials 8, 18, 37 and 55. Specifically, participants were instructed that whenever an animal word appeared on the projector screen they should write an asterisk (*) next to the yes or no response to signify they had remembered the intention. The second task required participants to commit to memory a series of emotive words and served as a distractor task within the broader experiment. Participants were given two minutes to remember as many words as possible. In the third task participants were instructed to make one of two judgments on 60 trials, which were presented at the same frequency as the first trial. Participants were requested to look at each word and manually record either the number of syllables or their perceived pleasantness of the word on a response sheet. Prior to the word being presented on-screen, participants received a prompt on the screen to direct the type of judgment to be made: number of syllables? or pleasantness. Four prospective cues were again embedded in the ongoing task at trials 12, 31, 45 and 58. Participants were again instructed that whenever an animal word appeared on the projector screen they should write an asterisk (*) next to their yes or no response to signify they had remembered the intention. Task performance was measured by missed responses indicated by a blank cell on the participants response sheet (i.e., 3 missed responses equated to 3 incorrect answers). Prospective memory was measured by the number of missed prospective memory responses documented on the participants response sheet (i.e., no asterisk next to one animal word equated to one missed PM response). Results: All statistical procedures were conducted using the Statistical Package for the Social Sciences (SPSS), version 21.0. Preliminary analyses were conducted to ensure that collected data did not violate assumptions and assumptions of normality. No significant outliers were present in the data set. Therefore, the entire data set was deemed to meet the assumptions of normality and an alpha level of .05 was adopted for all analyses. To determine the relationship between the number of judgments made and task performance, a series of Pearson product-moment correlation coefficients were calculated on all experimental variables. Results revealed that there was a significant relationship between the number of judgments made and the number of ongoing task errors recorded, r = .48, p .05. Similarly, results also revealed a significant relationship between the number of judgments made and the number of prospective memory errors recorded, r = .72, p .05. Discursion: Task 2 : Second task was related to the time based prospective memory task because in this task participants has to remember certain type of words for a specific time period. In this task, participants had to make two judgments i.e. emotive words and number of words. Since these two judgments were closely related in the same task, it was easy for the participants make appropriate judgments. Ongoing task on task 1 and task 3: In ongoing task on task 1 and task 3, participants had to make two different types of judgments. They should give attention to embedded cue and at the same time they should remember the words with animal names also. As these two judgments were different from each other, it was difficult for the participants make proper judgment. In the interval of two seconds, these participants had to give attention to embedded word and at the same word with the animal name. In ongoing task, task 3 is more complex with additional identification of syllables and pleasantness. In task 3, participants had to switch their judgement very frequently and moreover these judgements were unrelated. Hence it was difficult for the participants to make proper judgement in the task 3 and there were more chances of error. Requirement of processing time and reaction time were more for ongoing task 3. In ongoing task more resources and time were utilised for ongoing task, hence les s time had been given to the prospective memory task. Processing requirements of the ongoing task was more and this affected the event based performance. Prospective memory task on task 1 and 3: Prospective memory task 1, was the simplest of all the tasks evaluated in this study. In this task participants had to make one judgement i.e. living or non-living, corresponding to each word. So, in this task participants made very good judgements. Participants had ample amount of time to complete this task and resources required for this task were also very less. In task 3, participants had to make two judgements i.e. syllables or their perceived pleasantness. These two judgements are totally different from each other. In the time interval of two seconds, participants had to go through two prompts on the screen and had to make three different judgments like, number of syllables, pleasantness and unpleasantness. Comparison of task 1 and task 3: As discussed in the previous sections, task 1 is simple and judgement is easy in this task as compared to the more complex task 3. In task 1, participants had to make a decision on only living or non-living, while in task 3, participants had to make three types of judgements like number of syllables, pleasantness and unpleasantness. In task 3, two types of prompts were kept and these prompts distract the participants from their intention and participants spent extra time and sources to make judgments in this task. Hence, participants exhibited better results in the task 1 as compared to the task 3. In the previous studies, it had been established that, in case of more prominent cue in the event based task, there is less significance of the ongoing task to make some conclusion. Thus, processing requirement of the event based task and the ongoing affects each other, both in quantitative and qualitative terms (Brewer et al, 2011). From the results it is evident that there is a more positive correlation between the prospective memory task i.e. event based memory task and the memory retrieval which is measured in terms of judgement in this study. As compared to the prospective memory task, there is less correlation between the ongoing task and the judgement. These results are in line with our hypothesis of parallel relationship between the prospective memory and the event based memory task. References: Brewer, G.A., Marsh, R.L., Clark-Foos, A., Meeks, J.T., Cook, G.I., Hicks, J. L. (2011). A Comparison of Activity-Based to Event-Based Prospective Memory. Applied Cognitive Psychology, 25, 632640. Einstein, G. O., McDaniel, M. A. (1990). Normal aging and prospective memory. Journal of Experimental Psychology: Learning, Memory, and Cognition, 16, 716726. Einstein, G.O., McDaniel, M.A. (2005). Prospective memory: Multiple retrieval processes. Current Directions in Psychological Science, 14, 286290. Guynn, M.J. (2003). A two-process model of strategic monitoring in event-based prospective memory: Activation/retrieval mode and checking. International Journal of Psychology, 38, 245256. Kidder, D. P., Park, D. C., Hertzog, C., Morrell, R.W. (1997). Prospective memory and aging: The effects of working memory and prospective memory task load. Aging, Neuropsychology, and Cognition, 4, 93112. Kliegel, M., Mackinlay, R., Jager, T. (2008). Complex prospective memory: Development across the lifespan and the role of task interruption. Developmental Psychology , 44, 612617. Kvavilashvili, L., Ellis, J. (1996). Varieties of intentions: Some distinctions and classifications. In M. Brandimonte, G. O. Einstein, M. A. McDaniel (Eds.), Prospective memory: Theory and applications (pp. 23 52). Mahwah, NJ: Erlbaum. Marsh, R.J., Hancock, T.W., Hicks, J.L. (2002). The demands of an ongoing activity influence the success of event-based prospective memory. Psychonomic Bulletin and Review, 9, 604610. McDaniel, M.A, Einstein, G.O. (2000). Strategic and automatic processes in prospective memory retrieval: A multiprocess framework. Applied Cognitive Psychology, 14, S127S144. Sellen, A. J., Louie, G., Harris, J. E., Wilkins, A. J. (1997). What brings intentions to mind? An in situ study of prospective memory. Memory, 4, 483-507. Smith, R.E. (2003). The cost of remembering to remember in event-based prospective memory: Investigating the capacity demands of delayed intention performance. Journal of Experimental Psychology: Learning, Memory, and Cognition, 29, 347361.